"Your personal brand is what lands you a job. Not your resume. Your personal brand should match online, offline, in your personality and in your appearance. The way you write your LinkedIn profile, what you say online, and who you meet in person are a few important aspects of a job seekers personal brand."Have you thought much about your personal brand? What would I find if I Googled your name? What if I looked you up on Facebook. I have heard many unfortunate stories about individuals losing scholarships, job offers, and graduate school admissions because of some unfortunate pictures on Facebook. When I meet you at an event, will I remember you (in a positive way)? Are any of you using LinkedIn to connect professionally? (more on that in another blog)
I also like how the author addresses how much time and effort networking can take. If you want to land a job or internship, it's going to take some work. Like dating!?! oh, my!
Hope you enjoy the article. Please submit comments and questions.
~mikki
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